World Economic Forum has recently incorporated a series of advocacy dinners, which aim to create awareness about the UN’s goals against hunger. Ten cities from around the globe were selected as hosts for the dinners; and Cairo, Egypt was fortunate enough to be among them. Cairo Marriott hosted the dinner partnering up with MBC Masr and MBC Al Amal, with various high-profile celebrities and humanitarian personnel in attendance which comes perfectly in line with Cairo Marriott’s “Spirit to Serve” initiatives for events that are aiming to enhance the lives of many and dream big enough to change the world!
The dinner took place in Aida Ballroom featuring Chef Hassan’s luscious meals as well as calls for action towards a Zero Hunger world. Attendees enjoyed delicious dinner made from Egypt’s four food staples: fresh fruit, meat, beans, and bread, whilst listening to speeches by the beautiful actress Hend Sabry and others regarding the insecure food communities in Egypt.
Hend Sabry, the WFP Ambassador, took the stage to announce the launch of a social media campaign through the partnership between WFP and MBC Al Amal. The campaign, which began two weeks prior to the event and will continue for another two weeks following it, aims to maximize the outreach of the WFP’s regional programs, in addition to collecting donations through the aforementioned forms.
Attendees of the event did not only learn about nutrition issues facing Egyptian society, but were also presented with the opportunity to become an active part of these issues’ solution. Tablets placed around the ballroom provided them with direct links towards donation forms for World Food Programme operations regionally. The WFP’s application, titled ‘Share The Meal’ was also introduced at the dinner. The application allows users to contribute meals particularly towards Syrians affected by the ongoing conflict in the region.