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Lenovo Lights Up the Pyramids Launching the Outstanding MotoZ!

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Lenovo Egypt launched its flagship smartphone, the revolutionary Moto Z, with an outstanding event at the garden of Mena House Oberoi, that literally lit up the area of the Pyramids of Giza. The ground-breaking smartphone blew the audience away with its ability to turn into a projector, a professional camera, or even a speaker in a snap using its most innovative Moto mods. The event entertainment featured superstar Carol Samaha who dazzled the audience with her unique
Bourjois’ Eye Secret to The Subtle Parisian Flair!

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Women want to beautify their look but sometimes it’s hard to know the tricks to take good care of your beauty. So here Bourjois shares its expert eye with you and shows you the right way to capture the secret that gives the Parisian woman her subtle elegance For a perfect brow line enhanced by luminous eyes; the Parisian style. It's the detail that makes all the difference. Try Brow Duo Sculpt (a 2-in-1 eyebrow pencil) to shape and highlight the eyes
9 Signs You’re An Old Soul!

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“How old would you be if you didn’t know how old you are?” ~ Satchel Paige There is a special kind of person in our world who finds himself alone and isolated, almost since birth. The solitary existence isn't from a preference or an antisocial temperament – They are simply old.  Old in heart, old in mind and old in soul. This person is an old soul who finds his outlook on life vastly different and more matured
Celebrity Actress Yousra AlLouzy Shares Her Story With Esma3ny!

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This week Esma3ny campaign partnered with Waslet Kheir by organizing an awareness day for Egyptian mothers to raise awareness about causes of hearing loss and methods of early detection. Celebrity actress Yousra AlLouzy attended the event sharing for the first time her personal story with hearing loss. Meanwhile, beauty expert and TV host Amina Shelbaya interviewed specialized doctors on stage to share their medical expertise with more than 140 attendees of the awareness day.   Actress Yousra AlLouzy
Galaxy A New Series Makes Its Huge Debut at Royal Maxim Kempinski!

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In an elegant event that took place at Royal Maxim Kempinski, Samsung Electronics Egypt has announced the launch of the latest Galaxy A series, coming with special refinements that deliver a beautiful design, powerful performance and ultimate convenience.   The Galaxy A features a premium metal frame and 3D glass back that draws on Samsung’s premium design heritage. With a sleek camera and home key, the device is more seamless than ever and comfortable to hold and
East VS West: Healing or Medicine? That’s The Question!

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Many of you must have read - The Monk Who Sold His Ferrari - about this filthy-rich American lawyer in his fifties who had a sudden stroke in court. Later, he sold all his belongings, went to the Himalayas, and came back a new full-of-life young man. This brilliantly-written educational book inspired me to view the western medicine vs. the eastern healing methods.   The West as a new world that took shape only a couple of hundred years
Braun Face Launches A Beauty Breakthrough In Egypt!

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Female beauty and healthcare remain a priority to women even during the downturn in the economy in Egypt, beauty products have become more important to maintain beauty whilst women control expenses. With this in mind, Braun Face has launched the world’s first facial epilator in Egypt this season, and it is an excellent opportunity for women to save expenses and maintain their beauty at home. This season, women will opt to have radiant, glowing and
CIB re-introduces Heya in Dazzling Night at Ritz Carlton!

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Business owners, entrepreneurs and ladies of leisure gathered for a special night as CIB reintroduced Heya, the country’s first women’s credit card; created by her, for her! The first mover in the market to launch a unique credit card targeting only women in 2003 entails a variety of benefits and features to meet the lifestyle needs of today’s strong, ambitious and independent women; the key decision makers in major purchases. Power women, social butterflies and fashion icons flocked to
How to recognize a Macho.. Top 10 Signs!

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What is it about the male logic of macho that is disturbing? Is it the whole "It's a man's territory" thing? Is it the "We dominate, you follow" thing? Or would it be the entire "I’m the king of the world" bit?  I could actually do a whole book dedicated to macho characteristics.   We could compile an elaborate catalog of different macho traits and the weirdest rituals of each. Oh, the places we could go with this subject!
Boredom.. Broom off the Unwelcome Guest!

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In an increasingly fast-paced life, men toil around to make both ends meet, women juggle work and home, and children agonize because of the cumbersome burden of tedious studies. Amid all that, routine is the scare word. Is Boredom Such a Peril After All?   Though adults are generally more reluctant to admit it _if not too tired to notice it, kids often more readily scream on a regular evening.. "bowwww-ring"! Yes, boredom is a scary feeling