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Welcome Home New Google Earth!

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Almost anyone who opens Google Earth does this: search for home first. Home is where we start, then we zoom out to our neighborhood, then city, then country, and then our big blue planet!   Now Google is bringing about a new version of Google Earth that took two years in the making. With the new Google Earth, we're blessed with multiple scopes to see the world and learn a little about
Hisense Official Sponsor of FIFA World Cup 2018!

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Making it the first ever Chinese electronics brand to sponsor FIFA World Cup, Hisense was announced official sponsor of the 2018 FIFA World Cup Russia. As an official World Cup sponsor, the brand will engage in an array of global marketing and advertising activities for both the 2017 Confederations Cup and 2018 FIFA World Cup TM, reaching more than 200 territories in the process.   Hisense Group President Liu Hongxin sees
The Origin of a Whole Week of Celebrations!

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It's well known that the week before Sham El Nesseim marks special feasts for Christian Egyptians , so here we'd like to bring to your knowledge the origin of this whole week of celebrations. Let's start on!   Palm Sunday: It is a Christian moveable feast which always falls on the Sunday before Easter. The feast commemorates an event reported by all four Canonical Gospels which is the triumphal entry of Jesus Christ into Jerusalem in the days before
Battle of Wheels Kicks Off the 1st Auto Racing in Egypt!

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With the aim to put Egypt on the map of sports tourism, especially auto racing sport; Kult for Marketing Solutions in collaboration with CBC revealed the first of its kind in Egypt 'Battle of the Wheels'! The automobile racing event long-awaited by the sport's fans in Egypt consists of 150 racers participating in several stages starting at Tolip, New Cairo and ending at North Coast with endless surprises for the audience!   The organizing company
IMPRESSIVE COLLECTION OF ARTWORK AT WORLD ART DUBAI 3!

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Displaying masterpieces created to suit all budgets, the third season of World Art Dubai is now open at Dubai World Trade Centre (DWTC) to provide a professionally curated platform dedicated to the UAE’s passionate art collectors and first-time buyers. Running from April 12 to April 15, World Art Dubai is collecting more than 150 local, regional and global artists and galleries showcasing over 3,000 one-of-a-kind artworks.   “The
Careem Announces Integration with Google Maps!

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In a move aimed at further strengthening its commitment to user experience and convenience, Careem, the region’s leading ride-hailing service, announces that it is now integrated into Google Maps. The service will be available on Android and iOS to users in Egypt and across other markets within the coming weeks.   The integration of Careem’s services with Google Maps means a faster ride-hailing experience for users of
George Bahgoury’s Verissage and Book Signing at Semiramis!see

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As part of the hotel’s commitment to promoting the arts as well as Egyptian culture and heritage, the Semiramis InterContinental Cairo in collaboration with Picasso East art gallery, hosted a vernissage and book signing event for renowned Egyptian fine artist, George Bahgoury. The exhibition, which is ongoing until April 16th 2017 at the hotel lobby, was inaugurated by Sameh Sobhy, General Manager Semiramis InterContinental Cairo, Reda
Meryem Uzerli Launches Exclusive ‘Eye Cosmetics Box’!

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To celebrate the exclusive launch of Meryem Uzerli’s beauty kit ‘Eye Cosmetics Box’ in TRYANO and Wojooh, the region will witness a series of appearances of the beloved German-Turkish actress Meryem Uzerli, who rose to fame with her breakthrough role as Hürrem Sultan in one of the most successful Turkish series, “The Magnificent Century”.   Meryem is passionate about beauty; prior to rising to fame, she worked
AlHabtoor Supports Film Industry in Egypt!

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Under the patronage of the Al Habtoor Investment – the investment arm of UAE’s Al Habtoor Group, “Al Habtoor's Cultural Initiative for Supporting Film Industry” kicks off, in a bid to upgrade film industry and positively impact the Egyptian youth. During a grand ceremony, hosted by Khalaf Ahmad Al Habtoor, Chairman of the Al Habtoor Group, and attended by filmmaker Khaled Youssef; a number of
Amazon to Acquire SOUQ.com!

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Amazon (AMZN) just announced that it has reached an agreement to acquire SOUQ.com ,the largest online retail and marketplace platform in the Arab world. Joining the Amazon family will enable SOUQ.com to continue growing while working with Amazon to bring even more products and offerings to customers worldwide. Subject to closing conditions, the acquisition is expected to close in 2017.   "Amazon and SOUQ.com share the same DNA –