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India by The Nile Food Foesta At Semiramis InterContinental Cairo!

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In collaboration with the Indian Embassy in Cairo, the Semiramis InterContinental Cairo hosted the “India by the Nile” food fiesta, celebrating the colorful culture and diverse cuisine of incredible India. The food festival was inaugurated by H.E. Sanjay Bhattacharyya, Ambassador of India to Egypt and Mrs. Sameh Sobhy, General Manager Semiramis InterContinental Cairo; Massimo Bernardi, EAM in charge of F&B Semiramis InterContinental Cairo; and Chef Vikram
Launching Samsung Galaxy’s S8 Unlimited Possibilities at Ritz Carlton!

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Under the clear sky and in an exquisite event that took place at The Nile Ritz Carlton, Egypt has witnessed the launch of a new standard in the world of smartphones with a promising motto to unbox our phones!!   It was the night where Samsung Electronics Co., Ltd. introduced to the world Galaxy S8, the smartphone that pushes the boundaries of traditional smartphones with its seamless hardware
Hisense Official Sponsor of FIFA World Cup 2018!

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Making it the first ever Chinese electronics brand to sponsor FIFA World Cup, Hisense was announced official sponsor of the 2018 FIFA World Cup Russia. As an official World Cup sponsor, the brand will engage in an array of global marketing and advertising activities for both the 2017 Confederations Cup and 2018 FIFA World Cup TM, reaching more than 200 territories in the process.   Hisense Group President Liu Hongxin sees
Battle of Wheels Kicks Off the 1st Auto Racing in Egypt!

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With the aim to put Egypt on the map of sports tourism, especially auto racing sport; Kult for Marketing Solutions in collaboration with CBC revealed the first of its kind in Egypt 'Battle of the Wheels'! The automobile racing event long-awaited by the sport's fans in Egypt consists of 150 racers participating in several stages starting at Tolip, New Cairo and ending at North Coast with endless surprises for the audience!   The organizing company
Welcome Home New Google Earth!

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Almost anyone who opens Google Earth does this: search for home first. Home is where we start, then we zoom out to our neighborhood, then city, then country, and then our big blue planet!   Now Google is bringing about a new version of Google Earth that took two years in the making. With the new Google Earth, we're blessed with multiple scopes to see the world and learn a little about
Stars Celebrate Inspiring Women With The Women Hospital!

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A fabulous haven for women was celebrated as should be with a glamorous night at the Four Seasons Nile Plaza Hotel. It's the night when the Women Hospital, where women can find the highest standards of care, honored inspiring women in a star-studded launching event. The celebration took place with the distinguished presence of top society figures, celebrities, fashion icons, and Egypt’s most reputable doctors; all dazzling
Celebrating Kempinski’s 120th Anniversary at Soma Bay!

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Soma Bay witnessed a memorable evening of glamour and finesses whilst celebrating Kempinski's 120 years of delivering rich and meaningful experiences with ‘‘Ignite the Night’’ party by the enchanting Soma Bay beach. Kempinski's team made sure to throw series of festivities designed to enchant and delight guests. Passageways were decorated with candles and the enchanting music vibes of live performances added a pinch of magic to
Maserati Sponsors Squash World Championships at El Gouna!

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This year, men’s prestigious squash competition was held in parallel to Women’s World Championship at El Gouna. Featuring 56 of the world’s top female squash players from 20 different countries, PSA Women’s World Squash Championship had MTI, the official Maserati importer in Egypt, as Official Sponsor of the championship held at El-Gouna.  Maserati Egypt was also the official car sponsor for the 2017 El Gouna International Squash
The Origin of a Whole Week of Celebrations!

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It's well known that the week before Sham El Nesseim marks special feasts for Christian Egyptians , so here we'd like to bring to your knowledge the origin of this whole week of celebrations. Let's start on!   Palm Sunday: It is a Christian moveable feast which always falls on the Sunday before Easter. The feast commemorates an event reported by all four Canonical Gospels which is the triumphal entry of Jesus Christ into Jerusalem in the days before
IMPRESSIVE COLLECTION OF ARTWORK AT WORLD ART DUBAI 3!

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Displaying masterpieces created to suit all budgets, the third season of World Art Dubai is now open at Dubai World Trade Centre (DWTC) to provide a professionally curated platform dedicated to the UAE’s passionate art collectors and first-time buyers. Running from April 12 to April 15, World Art Dubai is collecting more than 150 local, regional and global artists and galleries showcasing over 3,000 one-of-a-kind artworks.   “The