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New Dazzling Alexandria Collection By Sami Amin!

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The self-taught designer; Sami Amin, founder of one of the most authentic brands in the Egyptian leather market has recently introduced a new remarkable addition to his collections by launching the extraordinary 2017 Alexandria collection. A long journey of passion for Alexandria, that goes back to Sami’s childhood, got translated into a collection that is sure to grant Sami Amin's fans elegance and sophistication. The collection offered wide range of
Nairobi Fashion Week ’16 Set To Rip The Runway!

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The 4 th edition of Nairobi Fashion Week (NFW) wis set to take place for 2 nights at Concord Hotel on November 25th & 26th.   This year’s event theme dubbed 'Mama Africa’ seeks to empower the African continent through fashion by portraying Africa’s self-sustainability, hard work, resilience and its natural beauty.   The bar has been set high for designers showcasing at NFW over the years and this year’s show
New Address for Beauty Powered By Gina Sultan!

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Always adding new lines of activity to her flourishing fashion business, Gina Sultan celebrated the launch of her specialized Runway Academy to fulfill her dream of bringing professionals in fields of fashion, makeup & lifestyle together under one roof to take woman’s beauty & elegance to the next level. Gina is very excited about this new journey in the fashion business, but for her the best part of the
Launch of Samra Jewellery Lotus Collection!

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Inspired by the captivating lotus flower; a symbol of purity and beauty, Samra Jewellery announced the arrival of its latest Lotus creations in its stores nationwide.   The Lotus collection has been created for a woman, who is proud of her delicate yet sophisticated style just like the flower that slowly emerges from pond waters over a few days and blooming in the morning till mid-afternoon. Its uniqueness
Master of Seduction ‘Red’ in the City with Bourjois!

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More than a colour, Red is a fashion accessory, a must-wear on the lips that embodies the Parisian woman! Modern yet timeless, it constantly redefines the codes of stylish, effortless and ever-radiant femininity from one bank of the Seine ... to another.   Red with all its subtleties was long adopted by Parisian women twisted and adapted to their different styles. And for this seasons, Bourjois brings together 5 shades of
Elizabeth Arden Takes Anti-Aging to The Next Level!

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Every day in cities all over the world, the environment is visibly aging our skin. In fact, 80% of all signs of skin aging are due to environmental aggressors such as UV rays, pollution and smoke. Recognizing the global epidemic of pollution, Elizabeth Arden, the leading authority in high-tech environmental anti-aging solutions, introduces a first-of-its-kind invisible skin shield: PREVAGE® City Smart + DNA Enzyme Complex™ +
ACTRESS MARGOT ROBBIE FACE OF DEEP EUPHORIA CALVIN KLEIN

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Calvin Klein, Inc., a wholly owned subsidiary of PVH Corp, and Calvin Klein Fragrances, a division of Coty Inc., announced today that actress Margot Robbie will be featured in the new worldwide print and television advertising campaign for the brand’s latest women’s fragrance, deep euphoria Calvin Klein, which will debut in the middle east in November 2016.   Ms. Robbie first captured worldwide attention when she starred
Ted Baker Launches New AW16 Collection in Cairo

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Crack the AW16 dress code with Ted’s thrilling new collection of Most Wanted pieces. Prints are firmly in the frame for Autumn/Winter, while shades of opulent teal, purple, grey are runaway favourites; ensuring you never get left in the shadows. An enigma he may be, but Ted’s inimitable attention to detail guarantees there’s no case of mistaken identity; texture, embellishment and finishing flourishes have the
Journey of Chopard’s Happy Spirit Fragrances!

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Under the bridal veil, the dark line of henna weaves an intricate pattern upon her skin, conjuring its ancient magic. A powerful charm of love and protection, it brings luck to the couple and evokes the perfect union of two souls that were always meant for each other…   The Collection Through its latest creation, Happy Spirit Forever, Chopard pursues its exploration of a love story’s different facets.
Bourjois Creates The New Volume Routine

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What If You Had More Lashes Than You Believed? Actually we cannot see them all! The small, thin and transparent lashes at the inner corner of the eye, invisible to the naked eye, and those hidden.... by others. Bourjois creates its first mascara that reveals women's lash potential volume. Every single lash volumised without exception! Clever and convenient, it allows you to coat all lashes and will